Design to sell
Design a logo to promote a drinking water product
In this activity, students will work on developing a ‘marketing and branding’ campaign for Pure Water. The objective is to engage the local community in the project in a positive way, providing a ‘feel-good factor’ about this development. The campaign will need to look at the overall package for the scheme, including logos, slogans, adverts, podcasts, posters etc.
Activity info, teachers' notes and curriculum links
An engaging activity in which students will consider how users might react to the pure water product. They will also develop a logo for the product. This activity could be taught in design & technology, with an emphasis on product design or graphics.
The activity sheet includes teacher notes, guidance, useful web links, and links (where appropriate) to the national curriculum in each of the four devolved UK nations; England, Northern Ireland, Scotland and Wales.
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All activity sheets and supporting resources (including film clips!) are free to download, and all the documents are fully editable, so you can tailor them to your students' and your schools' needs.